The Nailophile Consulting & Mentorship Suite
For creative brands, beauty/wellness professionals and salons ready to elevate their artistry, presence and standards with expert guidance from Sascha Virgil — a 30+ year industry veteran, editorial stylist and creative mentor.
Creative Direction & Styling for Brands
Consultation for fashion, lifestyle, beauty and wellness brands who want their styling - particularly the finer details - to reflect artistic integrity and brand identity. From campaign conception to on-set presence and creative liaison.
Includes:
Styling brief development
Creative direction for photo/video shoots
Pre-shoot planning + on-set guidance
Post-production consulting (if needed)
Who is this for?
Brand teams (fashion, accessories, beauty, hospitality)
Art directors & photographers
Agencies curating premium campaigns
2. Editorial & Brand Collaboration Consulting
Includes:
Personalized guidance for brands or editors preparing nail features or campaigns.
Creative styling brief development, mood board input, on‑set advice and final nail brief recommendations.
Who is this for?
Beauty magazines (print + digital).
Jewellery, fashion, hospitality or lifestyle brands launching a campaign or photoshoot.
3. Salon Brand Strategy & Client Experience Consulting
Consultation for boutique salons or solo beauty operators wanting to create a premium service experience, increase client retention and build a brand that speaks to their creative and brand values.
Includes:
Service and pricing review
Workflow optimisation (incl. appointment flow + product selection) advice
Experience design: music, scent, aesthetics, language, interior styling, professional wardrobe edit
Client list creation and management review
Retail product guidance
Who is this for?
Boutique or creative salons
Beauty professionals launching their own space
4. Editorial Masterclass: Nail Styling for Camera
Creative masterclass for professionals stepping into the editorial space. Learn how to prep, polish and deliver nails that photograph beautifully and enhance fashion, jewellery, beauty or portrait work.
Includes:
Camera-ready nail finish techniques
Colour + shape selection based on brief
On-set etiquette, timeline planning & kit essentials
How to work with stylists, photographers & art directors
How to set your rate
Who is this for?
Nail artists aiming for print campaign or e-commerce work
Beauty professionals wanting cross-industry understanding
5. Session Nails
Includes:
Collaboration in campaign brief expectations and outcomes
Execution of brief on-set
Who is this for?
Brands that are dedicated to and understand the importance and significance of the fine details - projecting refinement, an elevated aesthetic and a powerful, premium identity.
For all consulting enquiries and queries, please use the form below to get in touch.